iba 2018 Announces New Events and Visitor Tools

The interest for the show is important, as it is almost fully booked,  from a few remaining spaces, according to Dieter Dohr, CEO and president of GHM (Gesellschaft für Handwerksmessen mbH). More than 1,100 exhibitors from over 45 countries (as of March 2018) will cover the entire spectrum of baking goods with their range.

“iba has an eye on all the trends in the industry worldwide, as well as the relevant requirements for bakers and confectioners, restaurateurs and industry decision-makers of the food retailing sector,” explains Dohr. “At iba 2018, innovations and concepts will play a central role for all sized companies in the areas of manufacturing processes, the out-of-house market, energy efficiency, automation, hygiene, digitization at the point of sale, and in production, shop fitting, packaging and logistics.”

The baking industry is facing big challenges, from new regulations, such as the receipt issuance obligation in Germany from 2020, or the Novel Food Regulation, which now allows the use of mealworm flour in Germany since January 2018; or the changing eating habits of consumers, and the use of digital solutions or the demand for sustainable packaging. To address these challenges and more, the new speaker’s corner in Hall B5 offers comprehensive orientation, In addition to the iba. FORUM in Hall B3.

The Digital iba Marketplace

iba also offers its visitors a new digital service. Through the online marketplace, visitors can prepare themselves better for their specific needs before the fair and have a better overview, to plan their trip. Thanks to the new search option for “solution approaches”, you can quickly find, for example, innovative snack solutions, digitization, energy efficiency or raw materials that will be exhibited at iba. Additionally, visitors have the opportunity to contact the exhibitors directly and arrange appointments with them. Further information is available at www.marktplatz.iba.de/en.

Snack and Beverage Concepts on a Central Area 

Also new is the topic area “iba.TO GO!” in Hall B3. For the first time, iba is combining innovations and solutions for snack and beverage concepts for baking traders at a central contact point. There, the entire process chain of snacks is presented – from ingredients and preparation, through to sustainable packaging solutions to logistics and shop design, rounded off with many workshops and displays. The trend topic coffee is also discussed in detail by experts, starting with the coffee bean, roasting and grinding, to machines and serving coffee in china or to-go cups with a deposit system.

The Entire Packaging Market in One Hall

With “iba.OPERATE!”, packaging solutions and processes are shown in Hall B1. “Medium-sized companies, large bakeries, manufacturers of dough and the food retail industry, iba offers a market overview in this area, which has never been seen before at this fair,” says Claudia Weidner, project manager of iba. Intelligent and environmentally-friendly packaging, food safety and process optimization solutions will be presented live in action.

“iba. ACADEMY”: New Baking Workshops

In Hall B3, iba is offering international visitors new baking workshops in English. Under expert guidance, visitors will learn how to make German classics hands-on. Be it pretzels or cheesecake – the experts of the Akademie Deutsches Bäckerhandwerk will reveal all their important success secrets twice a day. The number of participants per seminar is limited to 20 people. Tickets can be booked from April onwards at www.iba.de/academy.

iba takes place in Fairground Munich, Germany, September, 15-20.

Photo caption: iba 2015, Messegelände München, iba 2015, Messegelände München, Halle A2.311 MIWE

Photo source: GHM 

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