The International Baking Industry Exposition (IBIE) announces a new and expanded show feature for the 2019 event: a state-of-the-art pavilion introducing show elements specifically produced to support the growth of the artisan and specialty market segment.
The next trade fair will take place September 8-11, 2019 at the Las Vegas Convention Center, Nevada, USA. The category of artisan and specialty market has been expanding since 2010, when IBIE partnered with the Retail Bakers of America.
Curated competitions, staged demonstrations from celebrity chefs and certified Master Bakers, tastings, expert Q&A sessions, exhibitor demonstrations and much more will be a part of this new pavilion. This prime show floor destination has been designed to offer an experience for artisan and specialty bakers, cake decorators and pastry chefs—with learning formats to serve all needs, including hands-on demonstrations and unique product and ingredient exhibits.
The IBIEducate program will showcase an expanded, full track of sessions highlighting every aspect of the artisan business including: business best practices, marketing techniques, and technical and hands-on sessions that help bakers master their craft and grow their businesses.
“With technology and automation becoming increasingly prevalent in our industry, it’s important to recognize and continue to invest in the artisan movement,” said Joe Turano, IBIE chair. “IBIE 2019 has focused its efforts to address the unique needs of this growing market segment. This new show floor experience will offer a comprehensive array of education and demonstrations to ensure the artisan community has the tools they need to flourish. Our goal is that artisan and specialty bakers leave IBIE 2019 feeling well-served, connected and inspired.”
IBIE brings all segments of the grain-based food industry together and has the support from leading organizations, including Retail Bakers of America, Bread Bakers Guild of America, French Pastry School, etc.