pladis Reports Revenue Growth as Profit Declines in 2025
Global snacking company pladis reported revenue of GBP3.272bn for the year ended December 31, 2025, up 1.2% from GBP3.232bn in 2024. Branded products accounted for approximately 90% of revenue, supported by continued investment in brands, innovation and market expansion.
Profitability declined during the year amid commodity inflation, currency volatility and broader macroeconomic pressures. EBITDA fell 4.2% to GBP473.7m from GBP494.5m in 2024, while operating profit decreased 12.4% to GBP301.6m from GBP344.4m. Higher working capital requirements also contributed to lower cash generation, while net debt stood at GBP1.028bn at year-end.
The company invested GBP100.5m in capital expenditure during 2025 to support capacity, productivity, efficiency and operational resilience. Its multi-year manufacturing programs included GBP68m of investment across UK bakeries producing brands including McVitie’s, Jacob’s and Carr’s.
Investment in pladis’ Cairo facility had reached GBP8.6m by the end of the year, while the company invested EUR5.4m in a new Mini BN production line at its Vertou facility in France. In the Americas, pladis also simplified its manufacturing footprint as part of efforts to improve efficiency and resilience.
Innovation remained part of the company’s Compete to Win strategy. Products launched during the previous three years accounted for 12% of Ülker’s annual snacking revenue in Türkiye in 2025, while pladis’ first global Accelerator Programme selected 12 start-ups from more than 300 applications across five continents.
Sridhar Ramamurthy, Chief Financial Officer at pladis, said: “pladis delivered a resilient performance in 2025, growing revenue to £3.3 billion and maintaining market-leading positions in the UK, Türkiye, Saudi Arabia, Egypt and elsewhere.”
The financial results relate to pladis Foods Limited. The separate GODIVA Group is not consolidated in the reported figures, although GODIVA-branded activities carried out by consolidated pladis entities are included.
