Wonderbrands Launches Air Fryer-Specific Bakery Product
Wonderbrands has launched Wonder AirCrisp, a fresh pull-apart bread developed specifically for preparation in an air fryer, exclusively in Ontario, Canada.
The bread is sold fresh in an eight-piece, 384g pull-apart format and can be placed directly in an air fryer without thawing or additional preparation. After four minutes, the product develops a crispy exterior while remaining soft and airy inside.
AirCrisp is available in three flavors: Garlic & Herb, Jalapeño and Everything. The products are baked in Canada and made without artificial flavors or colors.
Nina Abbott, Senior Director, Marketing, Wonderbrands, stated: “Air fryers have become part of everyday life because they make it incredibly easy to prepare food quickly, but the fresh bakery aisle really hasn’t been designed around that experience, […] That’s what makes AirCrisp different. We developed a bakery product specifically for the air fryer, something you can have hot and crispy in just four minutes. Whether you’re a busy parent, a student or simply looking for a quick snack or side, AirCrisp gives you a completely new way to enjoy fresh bakery.”
Wonderbrands is a Canadian fresh bakery company whose portfolio includes Wonder, Country Harvest, D’Italiano, Gadoua and Casa Mendosa.
