Monday, 20 November 2017


Digital Edition

Click or tap to download the digital magazine
for your tablet or mobile device.
Instructions available here.

Latest Events

Nov 30th 2017 - Dec 3rd 2017
Hong Kong International Bakery Expo
Apr 19th 2018 - Apr 23rd 2018
Apr 29th 2018 - Apr 30th 2018
Toronto Bakery Showcase 2018 Trade Show
Sep 15th 2018 - Sep 21st 2018


A Japanese bakery has started using bread recognition software to ring up items at the register more quickly.

The bakery located at a highway rest stop uses a device called “Bakery Scan”, which can identify and add up the cost of 10 items per second. Bakeries are ideal for this kind of technology because they have a limited selection and solid colored trays with a uniform background, making it easier for a camera to identify products. Toshiba attempted to make a similar device for supermarkets a few years ago, but struggled with eliminating background images and handling all the data of a large inventory of major supermarkets, reports Rocket News 24.

Usually cashiers must manually ring up each item by hand. Bakeries can’t afford to wrap and put a barcode on these items, because they’d end up looking much less fresh and attractive.

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: