Micronutrients Promote Mental Well-being and Cognitive Performance
The fact that nutrition has a decisive influence on mood and the psyche was confirmed by the discovery of tryptophane in chocolate, if not before. It has been scientifically proven that many micronutrients support mental well-being, cognitive performance and brain health. An inadequate supply of these micronutrients can lead to serious illness, including but not limited to depression.
Nutrient deficiency is widespread among the elderly in particular. It is estimated that 35% of people over 50 years old in Europe, the US and Canada have a demonstrable deficiency of one or more micronutrients. Highly stressed people also have a heightened need for certain vitamins and minerals. SternVitamin has therefore developed new micronutrient premix concepts that support cognitive performance and mental well-being. They relieve stress and improve brain function, while also reducing the negative effects of stress.
The power of functional ingredients
Foods and drinks with selected vitamins and minerals that support brain functions and performance are seeing strong growth around the world. The number of new product launches in this segment rose by around 55% just from April 2020 to March 2021.
In addition to micronutrients, further ingredients support mental health. Among the functional ingredients that positively affect mental well-being is L-theanine, which is involved in the synthesis of the ‘happy hormone’ serotonin, and also contributes to protecting the nervous system. As components of cell membranes in the brain, omega-3 fatty acids keep cells elastic and flexible, and affect the viscosity and permeability of membranes. “Other functional ingredients that can mitigate stress and improve resistance to stress are the adaptogens,” reports Dr. Christina Mesch, Product Manager SternVitamin. “These bioactive plant substances help the body adapt to heightened physical and emotional stress situations.”
New concepts with high market potential
Vitamin-mineral supplements with mental health claims grew 23% annually from 2017 to 2021. The strongest markets are Europe, North America and Asia. For fortified products with health claims on better brain performance, the annual growth during the same period was 38%. With SternVitamin’s new concepts, manufacturers of food supplements, foods and beverages can profit from this value-add potential. SternMind, SternDe-Stress & Relax, SternFocus and PureVITalizer promote mental well-being and cognitive performance.