McDonald’s adds a French touch to its restaurants in France

Since the French prefer a sandwich on the bread from a baguette stick over an American-style hamburger, McDonald’s is changing its menu in France.

The American-based fast food chain is adding the traditional French-style baguette bread stick to its menu in France, hoping to show it’s not all about American hamburgers, reported the International Business Times.

McDonald’s opened its first restaurants in France at the end of the 1970s, initially taking its traditional offering at the time of burgers, fries and milkshakes and soft drinks to that country. The company adjusted its menu over the years in response to French criticism, adding salads and fruits to the menu before it had expanded with such items in the U.S.

McDonald’s addition of the classic French baguette bread stick is another move in the direction of making the company’s restaurants in France more specialised for local tastes.