King Arthur Baking Company is launching a new collection of Keto mixes and Gluten-Free Pizza Flour that allow bakers to experience the joy of baking while living a keto, carb-conscious, or gluten free lifestyle.
“Providing bakers with the highest-quality products to expand their baking potential is paramount to us at King Arthur,” said John Henry Siedlecki, King Arthur Vice President of Brand & Innovation. “Our 2022 launches take baking to the next level by providing a delicious and rewarding experience no matter your dietary preference.”
The keto diet remains popular among consumers, says the company. As more consumers transition to living a keto lifestyle, they are driving growth in the baking mix category, with keto mixes outpacing total baking mix category growth. King Arthur’s line of keto baking mixes have some of the lowest net carbs and are gluten-free, grain-free and non-GMO.
Yellow Keto Cake Mix stands out with its extra moist crumb, superior texture, and notes of real vanilla. Chocolate Keto Cake Mix makes a robust chocolate cake that is light and spongy. All-Purpose Keto Muffin Mix makes tender and moist muffins ready to be customized.
King Arthur is also launching keto and gluten-free pizza products. Keto Wheat Pizza Crust Mix is a keto-friendly, carb-conscious mix which delivers on the taste and texture of a traditional pizza with 8g of protein and only 1g net carbs per serving.