Launched this month, DIGIORNO® Croissant Crust Pizza combines multiple layers of light, flaky, buttery crust with the savory taste of pizza.
The Croissant Crust Pizza is the only croissant-style pizza available throughout the US in the frozen aisle. The indulgent offerings features three flavors, all topped with 100% real cheese: Pepperoni, Four Cheese and Three Meat.
“Food mashups continue to drive culinary creativity and inspire a fun connection for people,” said Megan Smargiasso, DIGIORNO Brand Manager at Nestlé. “We’re excited about adding DIGIORNO Croissant Crust Pizza to the list of unexpected food trends, especially as people spend more time eating at home right now and want true comfort food.”
A Morning Consult survey on food trends commissioned by Nestlé, found that one-third of adults were more likely to buy frozen ‘comfort food’ than they were two months earlier. People are looking for great-tasting options and big flavors they can enjoy, hot and fresh from their oven at home.
According to the company press release, each bite of this new savory mashup delivers a soft, flaky and light crunch for a familiar yet surprising take on a classic DIGIORNO pizza.
DIGIORNO Croissant Crust Pizza is now available nationwide at Target, Food Lion, Hannaford, Hy-Vee, Publix and more, with expansion to other retailers in the coming months. All flavors are available for an MSRP of USD6.49-USD7.40 each, though prices may vary by store.