Puratos Group acquires fruit fillings producer Pure Food

Puratos, a privately owned, international group of Belgian origin specialising in the production of raw materials for bakers, confectioners and chocolate industry, today announced the acquisition of Pure Food.

This family-owned company, based in Latvia, is well-known for its production of fruit fillings. The acquisition, remaining subject to approval by the regulatory authorities, will strengthen Puratos’ position on the Nordic, Central and Eastern European markets.

Founded in 1994 in the town of Pure, near Riga, Pure Food specialises in the production of fruit and berry preparations for bakeries, confectioners, ice cream, yoghurts and desserts. The company employs 167 people. This team will become part of the Nordic region within the Puratos Group.

Pure Food collects and cleans berries from the Baltic States for the end product, bringing vertical integration to the Puratos Group. The Latvian company will be supported by the Puratos Fruit and Fillings business unit, where its expertise in sourcing and cleaning of berries, aseptic industrial packaging, and modern production techniques will bring synergies to the Group. Pure Food’s new production unit was built in 2007, which means that customers benefit from the most modern production facilities for fruit filling production.