Global Packaged Food Sales to Reach USD 2.9 trillion in 2019

Euromonitor International’s recent data reveals that the global packaged food industry will grow 2.4 per cent to reach USD 2.9 trillion in 2019.

Key trends in the industry mentioned by Euromonitor are:

·        The global consumer has a sweet tooth – over 20 percent of the packaged food we eat today are sweet snacks

·        The US is the biggest gluten-free food market in the world in 2014, followed by Italy which represents the largest in Europe

·        New policies against obesity affect food players’ strategies – the world buys 1.5 trillion calories a day and will be buying 90 more calories a day by 2019

 “Snack products are driving the market due to busier lifestyles which makes snacking more prominent in people’s diets,” says Lianne van den Bos, Food Analyst at Euromonitor. “We will see more companies offer solutions in easy-to-consume, on-the-go formats in the future.”

Dimitrios Dimakakos, Euromonitor’s Lead Analyst for Western Europe adds:

“Health and wellness is also playing an important role in packaged food. Despite the value growth of overall baked goods, staples such as bread suffered a decline in sales over 2014, while the “free-from” food products, such as dairy-free ice cream and gluten-free pasta, are moving from niche channels to mainstream.”

Lauren Bandy, Euromonitor’s Senior Nutrition Analyst explains:

“Despite over 40percent of the global population being overweight and obese, Euromonitor’s nutrition data shows that by 2019 the world will purchase 90 calories more a day. It’s important that food players, governments and retailers continue to play their part in providing and promoting healthy products.”

These trends have been on the list to be discussed during three presentations offered at the Euromonitor- AIDEPI seminar at Tuttofood 2015 in Milan on May, 4. Euromonitor analysts Lianne van den Bos, Dimitrios Dimakakos and Lauren Bandy will identify the key growth categories and geographies for food players and offer recommendations based on Euromonitor’s forecast data.