Premier Nutrition Partners with De Wafelbakkers to Debut Frozen Pancake Line

Premier Nutrition and De Wafelbakkers, leader of the frozen pancake category, launched their joint product Premier Protein Frozen Pancakes. With 15 grams of protein per serving and about 60-seconds in the microwave, these pancakes claim to keep customers full without the mess and cleanup in the morning. Premier Protein Frozen Pancakes are available at grocery stores nationwide in the US. 

“Premier Protein is known for bringing delicious, protein-packed shakes and powders to millions of Americans, and we’re excited to expand into a new category with De Wafelbakkers,” said Nick Stiritz, US Vice President of Premier Nutrition. “With the launch of these protein pancakes, we’re bringing Premier fans even more ways to bring great tasting nutrition to their health journey!”

“We’re excited about our partnership with Premier Nutrition to launch Premier Protein Frozen Pancakes,” said Tom Polke, CEO of De Wafelbakkers. “Breakfast consumption at home is on the rise and as people look to add more protein to their diet, we have developed great tasting pancakes that are quick and easy to prepare for those busy mornings.”

Premier Protein Frozen Pancakes are available in packs of 12 and 24.