Toast, an all-in-one technology platform built for restaurants, launched Toast for Cafes & Bakeries—a new solution designed to help cafes, coffee shops, and bakeries add new revenue streams, speed up service with faster workflows, meet guests where they are, and grow their business.
“Running a successful cafe or bakery requires meticulous planning and preparation to produce a high volume of great food and drinks daily while also providing lightning quick service during the morning and afternoon rush,” said Aman Narang, Co-Founder and COO of Toast. “Toast for Cafes & Bakeries is designed to handle everything from rush times to catering orders, merchandise, and more. Whether getting a first location off the ground, growing new revenue streams like retail or catering, or accessing functionality specifically designed to make cafes and bakeries more efficient, Toast is an ideal partner.”
Approximately four out of five small to medium-sized cafes and bakeries derive a portion of their sales from catering— generating 12 to 32 percent of their revenue from this channel, according to a recent Toast survey. Available in Toast’s Catering & Events Pro module, Catering Online Ordering helps cafes, bakeries, and other restaurants customize their digital ordering experience to fit their catering operations. This provides a frictionless online ordering experience, making prep for large orders easier, and expanding Toast’s digital ordering capabilities to enable restaurants to continue growing their off-premise revenue streams. Restaurants can set separate hours of operation for the catering business, longer lead times for large orders, and even order minimums. Staff can also easily prep for big orders, creating printable pack sheets and prep lists, and tracking catering orders through a shared calendar.
“As a bakery, Toast has been a game-changer,” said Steven Rennau, Director of Operations at Toni Patisserie & Café in Hinsdale, Illinois. “With Catering Online Ordering the entire team saves time. It gives us a bit more control as we can set longer lead times and higher minimum order size. In addition, we were able to roll out an entirely new category of ‘Celebration Cakes’ —we’re talking about $150-$175 cakes coming in online.”