The 19th edition of Sirha will expand with an additional hall covering 10,000sqm in January 2019, in Lyon, France, and it will host 12 sectors of the food industry, represented by 3,000 exhibitors and brands, as well as 200,000 professionals.
“We are pleased to see the strong increase in the number of international exhibitors who will be exhibiting in January, they will actually make up a quarter of all the exhibitors at the show,” says Marie-Odile Fondeur, managing director of Sirha.
During five days, Sirha will be the rallying point for professionals from all walks of the catering sector – fast-food, gastronomy, mass catering, commercial catering, hospitality, franchises, etc. They come to the show to take the pulse of the industry, discover new concepts, innovations in terms of product and equipment, and also to decipher the major influences and emerging trends, find new partners and opportunities.
The event acts like an incubator for ideas and also features spaces hosting Innovation Awards and the Start-up Village, showcasing the best of food technology over an area of 200sqm.
The Sirha trade show hosts 21 contests demonstrating talent in the different trades (cooks, maîtres d’hôtel, cheese makers, butchers, bakers, pastry chefs, baristas etc.) and illustrating new techniques and ideas.
The contests include the finals of the prestigious Bocuse d’Or and Coupe du Monde de la Pâtisserie – celebrating its 30 anniversary in 2019 – and the International Catering Cup.
Key figures from the previous edition of Sirha, held is 2017 :
– 207,930 professionals (+10% vs 2015) including 29,778 international (+17% vs 2015);
– 25,469 chefs (+29% vs 2015);
– 2,984 exhibitors and brands covering products, equipment and services in 11 sectors.