According to a recent market intelligence study, the global sale of frozen bakery products will reach a market value of USD51.6bn by registering a healthy CAGR of 6.3% from 2021-2031. Increasing inclination towards fast food and hectic lifestyle of individuals are the main drivers of sales for frozen bakery products.
Historically, between 2016 and 2020, the sales of frozen bakery products surpassed USD27bn. However, the onset of the COVID-19 pandemic restricted movements around the world, and the retail chains were shut too. But, due to the availability of online shopping, the sales of frozen bakery products did not observe a drastic dip. With the opening of supermarkets and hypermarkets, the sales of frozen bakery products are expected to recover.
Increasing heath concerns have exposed people to higher risks of various chronic ailments. Thus, manufacturers of frozen bakery products have adapted and are offering healthy alternatives that are fat-free and gluten-free. This, in turn, has affected the sales of frozen bakery products positively. By 2022, the market is expected to reach USD29bn in value terms.