KIT KAT Debuts Churro Flavor

The Hershey Company launched a limited edition new flavor for KIT KAT bars: churros. The new flavor is an homage to a beloved dessert that brings back memories of summer.

Much like the freshly baked, sweet, doughy treat, KIT KAT Churro features buttery churro-flavored creme with sugar mixed between the brand’s fan-favorite wafers. The new product will be on shelves nationwide just in time for National Churro Day on June 6. KIT KAT Churro will be available in standard, king, and snack size.

“We love seeing fan’s responses to our limited-edition KIT KAT flavors – especially one as universally loved as churros,” said Alex Herzog, Associate KIT KAT Brand Manager. “We hope that every bite of the buttery, churro flavor and familiar crispy crunch of our wafers unlocks memories of the delightful experience of enjoying freshly baked churros from the boardwalk stand, amusement park, or the local fair.”

The latest KIT KAT Churro bar joins the long list of previous limited-edition, seasonal, and permanent KIT KAT flavors, including KIT KAT Fruity Cereal, KIT KAT Blueberry Muffin, KIT KAT Birthday Cake, KIT KAT Lemon Crisp, and more.