General Mills to label products containing GMOs

 
General Mills will start offering consumers transparency by labeling products that contain genetically modified ingredients.

In a blog post, the executive vice president Jeff Harmening writes that a resolution of the GMO labeling debate in Washington was expected and he is disappointed that a national solution has still not been reached.

“We can’t label our products for only one state without significantly driving up costs for our consumers and we simply will not do that. The result: consumers all over the U.S. will soon begin seeing words legislated by the state of Vermont on the labels of many of their favorite General Mills products. With the Vermont labeling legislation upon us, and with the distinct possibility that other states will enact different labeling requirements, what we need is simple: We need a national solution”, Jeff Harmening mentioned.

As the discussions continue in Washington, one thing is very clear: Vermont state law requires us to start labeling certain grocery store food packages that contain GMO ingredients or face significant fines.

The official from General Mill added that every major health and safety agency in the world agree that GMOs are not a health or safety concern, but admitted that some consumers are interested in knowing which products contain GMO ingredients.

“So while the discussions continue in Washington to find a national solution, we have added a simple search tool on our website, found at Ask.GeneralMills.com, to provide GMO ingredient information for hundreds of our U.S. products, along with reference information”, Harmening wrote. 

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