The 4th Annual Shopper Insights in Action Event takes place on November 4, 2015 and the live streaming of the presentations can be viewed online as they take place.
The event’s live streaming is available online, for registered users.
The 4th Annual Shopper Insights in Action Event features: Maximizing retail opportunities in a digitally enhanced future landscape (Jonathan MacDonald, Founder, Throught Expansion Network); Supermarket experience: what will people want (Kevin Barrett, Director of Space and Formats, Sainsbury’s Supermarkets); Closing the purchase decision gap through shopper centricity (Richard Tolley, Joint Consumer and Shopper Lead, Kantar Retail Europe,Steve Hildebrand, Director, Kantar Retail Europe); Winning category vision: making it happen (Anders Fisker Olesen, Global Head of Category Excellence, Arla Foods); Managing channel blurring (Bryan Roberts, Director of Retail Insights, Kantar Retail Europe).
“Confessions of a shopper marketer: progress not perfection” will be presented by James Brett, Head of Shopper Marketing, Kerry Foods; Samsung’s presentation will cover Utilizing mobile phone p2p insights to drive brand excitement. Knowledge and conversion through experience programs will be addressed by Kyle Rhodes, Manager, Shopper Insights, SamsungDard Neuman, Ph.D., President of Insights, Smartrevenue.
Driving category growth through enhanced shopper experience will be presentd by Nataša Jovanovic´, Senior International Insights Manager, Carlsberg Breweries.