Stern-Wywiol Gruppe Creates Plant-ingredient Company

The Stern-Wywiol Gruppe recently announced the creation of a new subsidiary entity called Planteneers – The Plant Based Pioneers. Initially a part of Hydrosol, a specialist for stabilizing and texturing systems and also a Stern-Wywiol Gruppe subsidiary, the new company builds on the success of Hydrosol, and is led by Managing Director Dr. Matthias Moser.

“We intend to continue to grow with both companies,” emphasizes Torsten Wywiol, CEO of the Stern-Wywiol Gruppe. “With that in mind, it will be important to focus on each of their strengths, and further build on them for both brands with the appropriate strategies in each case. That’s the reason we separated the plant-based field out of Hydrosol. To put it differently, our former ‘plant-based baby’ has grown up and is ready to strike out on its own. We’re bundling its capabilities in a dedicated company.”

This is the perfect time for the endeavor, according to Moser: “The category of plant-based solutions for alternative forms of nutrition has already attained remarkable scale. But it still offers significant further growth opportunities, which we can make much better use of with a dedicated company and a focused strategy.”