Concepta Ingredients Launches New Range of Protein Actives at Plant Based World Expo Europe

Concepta Ingredients – Grupo Sabará’s business unit specializing in providing natural solutions for the food and beverage industry – will be present at Plant Based World Expo Europe, considered one of the most important in the segment. The fair is being held in London, England, on November 13 and 14, and brings together a large audience of retailers, service professionals and investors from the vegan market at ExCel London.

As a novelty for the 2024 edition, the company is presenting its Arboreto Premium Protein range, with the highlight being the plant-based protein asset PRO 1000G. Derived from the extraction process of sesame oil, a plant native to tropical Africa and Asia and introduced to Brazil by the Portuguese in the 16th century, the product has characteristics that make it an excellent nutritional profile, as it is rich in protein, fiber, calcium and a source of essential amino acids.

Another highlight is Arboreto Premium Protein PRO 1000GB, which innovatively combines the benefits of sesame, derived from the upcycling process of oil extraction, and babaçu, an ingredient of Amazonian origin and part of Concepta Ingredients’ Bio Abundance Program, which aims to promote the sustainable use of natural resources and the development of the communities involved. The new product is ideal for use in pasta, bakery items, snacks, cereals and hot drinks.

“The UK is Europe’s largest market for plant-based foods and taking part in this event is a great opportunity to showcase our solutions and establish new connections with professionals in the sector,” comments André Sabará, Commercial Director at Concepta Ingredients. ‘Consumer interest in alternative flours is growing, driven by nutritional benefits, such as the fact that proteins contribute to satiety and muscle mass gain,’ he says.

The executive also adds that the company is always looking to innovate in order to surprise customers in the plant-based market and, this time, with Arboreto Premium Protein PRO 1000GB, there is not only importance for its culinary versatility, but also for its positive socio-environmental impact. “To give you an idea, for every 20 tons of flour sold, we generate an income of R$12,500.00 per family. At our current supplier alone, there are 24 families impacted on 15,000 hectares”, he concludes.

Deforestation Regulation

As of December 2025, the Regulation on Deforestation-free Products – EUDR, a new standard approved by the European Union that requires that no European country can receive exported products that have contributed to forest degradation. For small and medium-sized companies, such as Concepta Ingredients, this will happen from June 2026.

“This check will assess items such as the documentation of the location with geographical coordinates, details about the cultivation of the product and proof that the land belongs to the producer or community,” comments João Cano, Senior Regulatory Affairs Analyst at Concepta Ingredients. “All documents will need to be in line with the laws of the country of origin, cultivation and reforestation laws, as well as labor laws that support employees,” he adds.

With the creation of the Bio Abundance Program in 2022, Concepta Ingredients is now responsible for contributing to the indirect maintenance of more than 580,000 hectares of native vegetation, spread across the Amazon Rainforest, Cerrado, Caatinga and Atlantic Forest biomes. Through it, the company already meets the requirements of the new European Union standard, such as offering traceability of raw materials.