Erlenbacher Launches Premium Apple Pie

Erlenbacher is placing one of its best-selling apple products on the shelves: the Premium Apple Pie.

The apple is one of the UK’s oldest and most trusted fruity friends and erlenbacher’s story started over 40 years ago with an apple cake.

The company offers around 200 variations of premium frozen cakes and desserts now and, last year, their apple cakes proved as popular as ever, with over 4 million portions being sold.

The Premium Apple Pie is created with a short crust pastry base and a juicy apple filling. It is filled with 70 per cent fruit content, made with fresh Cripps Pink Apples for the ultimate sweet and tangy taste. Roasted almond flakes are lightly sprinkled on the top, highlighting the homemade look of the pie. It has become one of erlenbacher’s best-selling products over the last few years and is set to continue into the future as a firm favourite with consumers.

Launched in the UK in 2012, the Premium Apple Pie can be attractively arranged on the counter as individual slices or as whole cakes. While it is as flexible and simple to handle as cake slices, its traditional and homemade appearance is aesthetically tempting and makes it an absolute eye-catcher on the counter.

As always, the recipes at erlenbacher use only natural ingredients, meaning there are no hydrogenated fats and oils, no added preservatives, no artificial colourants and no artificial flavourings have been included in their desserts.

This delicious Premium Apple Pie is a great part erlenbacher’s varied and exciting range of bakery products and other flavours in the range. The cake is offered ready to serve, pre-cut into 12 portions that can be removed as individual slices.