Bridor Partners with Pierre Hermé to Launch a New Range of Viennese Pastries
Leading French bakery manufacturer, Bridor, has partnered with world-renowned pastry chef Pierre Hermé to launch a new collection of innovative Viennese pastries that take inspiration from traditional and artisanal baking methods.
The new collection features five new exceptional pastries, including a Mini Croissant and Pain au Chocolat using chocolate from Madagascar, an Almond and Pistachio stuffed Croissant, Almond and Lemon Croissant and Apple and Ceylon Cinnamon Triangle.
The Bridor x Pierre Hermé Paris collection pays particular attention to the selection and sourcing of natural ingredients. For example, vitamin C, which is needed for the elasticity of dough and is usually used in synthetic form, has been replaced with natural vitamin C that has been extracted from acerola – a fruit native to South America. While the flaky puff pastry, used for the entire collection, is made with Breton butter for a tasty and crispy finish. Each product is enriched in sugar and whole milk, incorporated in powder form, to emphasize the buttery notes, giving a unique lingering taste and meltingly soft texture.
Speaking about the ingredients used, Pierre Hermé, said: “I sought to highlight the lovely taste of Breton butter, the crispiness and the perfect balance of flavors and textures that I like in Viennese pastries. For the almond paste for the filled croissants, I selected our usual supplier to make an exclusive recipe with Californian almonds. Made in Lübeck, a German city famous for its almond paste, the soft texture and flavor makes the croissants incomparably indulgent and meltingly soft.”
The collaboration between Bridor and Pierre Hermé began when Pierre Hermé and Bridor founder Louis Le Duff met in early 2019. Both men had a common ambition to develop a collection of Viennese that would combine quality, flavor and crispiness with a desire for excellence, taste and pleasure.
Philippe Morin, CEO of Bridor commented: “We are very proud of this collaboration. The association of our two Maisons unite a historic know-how with that of Pierre Hermé to create exceptional products. This collection brings together the best of both worlds and perfectly embodies our ambition, which is to give access to high-quality products to as many people as possible, in every country and on every table.”
Pierre Hermé added: “I was impressed by Bridor’s manufacturing process, and the rigorous way it selects its raw materials. I particularly liked the precision at every step in the production workshops, as well as the rigorous technicality in the creation of products.”