WB Special Features
UK & Ireland: Cost Informs Decisions
The baked goods category is getting back on its feet in the United Kingdom and Ireland, with little differences in each of the two countries. Here’s a look at how the products perform in these two markets. Following two years of significant…
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Key Business Outlooks For 2025: Geert Schellens, Verhoeven Family of Companies
By listening carefully to our customers' wishes, we innovate at the right points. This enables us, together with our customers, to achieve great innovative successes time after time in the areas our customers need. This way of working…
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Key Business Outlooks For 2025: Joe Pocevicius, Reading Bakery Systems
Our priorities for 2025 include expanding automation solutions, providing advanced training for our customers’ teams, and strengthening our aftermarket parts and service offerings to ensure comprehensive customer support. As we step into…
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Key Business Outlooks For 2025: Onno Kuiper, Rademaker
We foresee that the bakery market will continue to grow on a global level. For us, the challenge is to make sure that we as a company are prepared for the growing demand for industrial bakery production equipment. Also, we see that the…
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Key Business Outlooks For 2025: Pierre Tossut, Puratos
Our growth over the past year has been fueled by several key drivers, starting with our geographical expansion. Today, Puratos products are available in more than 135 countries, and our decentralized business model enables us to serve…
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Key Business Outlooks For 2025: Winfried Hartwig, Handtmann
We see steady growth in the global and regional bakery markets, driven by increasing demand for high-quality and efficient production solutions. Our priorities for 2025 include further developing our technologies in terms of automation and…
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Key Business Outlooks For 2025: Tim Kane, President and CEO, Goodway Technologies
I'm proud of how our team has navigated these continuing global challenges and the resiliency our team members and customers have displayed. We've maintained strong performance by staying true to our mission of delivering innovative,…
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