Anuga Has a New Director 

Starting April 1st, Jan Philipp Hartmann will take over the role of director for Anuga at Koelnmesse, assuming responsibility for the direct management and development of the food trade fair. He will succeed Stefanie Mauritz, who was appointed to the role in December 2019. 

Jan Philipp Hartmann, who has been employed by Koelnmesse since 2016, has many years of experience as a sales manager for exhibitors at confectionery trade fair ISM Middle East and the ISM. From mid-2019 onwards, he helped to develop ISM Middle East as a director, including successfully overseeing the re-branding of the event from yummex to ISM. From April, he will be using his innovative ideas to boost Anuga’s success. 

“We are very glad to have found a talented professional from our own ranks for one of our largest global trade fairs. Anuga will benefit enormously from Jan Philipp Hartmann’s wealth of international experience and his passion for the world of events”, says Gerald Böse, Chair of the Board. 

After focusing on trade fairs in Dubai, the new director is looking forward to organizing an event in his home city of Cologne. He is optimistic about the future and has already set out some clear objectives: “I am aiming to sharpen up and expand the Anuga brand, especially in terms of its status as a world-class trade fair. To achieve this, we need to clearly differentiate ourselves from the competition, courageously drive forward with our role as a content leader and incorporate even more events into our B2B concept.”