Markets

Brands Going Premium in the APAC 

Premiumization has developed as an excellent way forward for brands to make consumers feel valued and special in the Asia-Pacific (APAC) region as they choose high-value products, says the research analyst GlobalData. Across the FMCG…
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The Dark Side of Food Sharing

Digital natives or “the igeneration”, how the Generation Z is also named, has strong thoughts about food that were unknown to previous generations. David Jago, analyst at the research company Mintel, spoke in a presentation about the fear…
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