Kellogg’s Launches New Eggo Waffles

Kellogg’s introduces new versions of Eggo Thick & Fluffy Belgium-Style Waffles; on this occasion, it announces a new campaign, “L’Eggo Your Eggo,” which invites consumers to “share the goodness with everyone around them”.

Eggo Thick & Fluffy Belgium-Style Waffles are now available in four flavors:

– Double Chocolatey, which offers a rich chocolate waffle infused with cocoa and chocolate chips;

– Original, with vanilla extract from vanilla beans grown in Madagascar;

– Cinnamon Brown Sugar, for a boost in taste;

– Blueberry, with rich blueberry flavor and an added hint of lemon zest.

“The new, fun flavor upgrades to our beloved Eggo Thick & Fluffy Waffles will provide the ultimate deliciously indulgent experience for waffle lovers nationwide. They are the fluffiest waffles that are just too good not to share and we’re excited for you to see TV and digital advertising that demonstrates just how irresistible the new and improved waffle flavors are,” said Dick Podiak, Kellogg’s vice president, marketing and innovation of frozen foods.

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