IBIE Takeaways: Hassan Harakeh, Regional Sales Manager Reading Bakery Systems, on Seasoning and Tech Novelties
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Hassan Harakeh, Regional Sales Manager, Reading Bakery Systems, outlines the novelties his company is presenting at the trade show – from the recently introduced WCX Wirecut Cookie Machine to the unique features of their Baked Multi-Crisp Systems, and expands on the role of seasoning as a key to catering to local tastes.