Products
Panera Bread Announces Upcoming Fall Themed Food & Beverage Lineup
Panera Bread, an American fast-casual restaurant chain specializing in bakery-café food, including soups, salads, sandwiches, pastries, and artisan breads, is set to launch a new lineup of fall themed products on August 19. Food wise,…
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PiiPER Debuts at Target and Walmart with Cake Decorating Line
PiiPER, an American baking and cake decorating brand, launched a debut lineup of buttercream frostings, edible glitter dust, color sprays and more at Target and Walmart, with the line being expected to roll out at Kroger, Michaels, and…
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Crespel & Deiters Launch New Colored Crumbs for Breading and Toppings
Crespel & Deiters are launching a new product called Lory Crumb Colored, a range of colored crumbs for breading and toppings. The crumbs are designed to be used for coating meat, poultry, fish, vegetables, cheese, plant-based products,…
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Matthew Cotswold Flour Expands Regenerative Flour Range with Three New Products
Matthew Cotswold Flour launched three new flours created from grains grown using regenerative farming techniques. The flours are available in 1.5kg bags, with the options of Regenerative Pizza, Churchill, and Eight Grain Flour. The products…
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Natural Grocers Expands Portfolio
Natural Grocers, an American organic grocery retailer, is expanding its lineup with six new varieties of their organic breads. The collection features Organic English Muffins, Organic Hawaiian Rolls, Organic Hamburger Buns, and Organic Hot…
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Martin’s Potato Rolls Awarded with Dot Foods Quality and Service Award
Martin’s Famous Pastry Shoppe, a manufacturer of premium baked goods, has been selected as a recipient of the “Dot Foods 2025 Quality and Service Award”. The Dot Foods Quality and Service Award is presented annually, and recipients are…
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Dawn Foods Releases New Churro Donut Mix
Due to the growing demand for visually striking and experience-led bakery products, Dawn Foods introduced its new Churro Donut Mix. The product became available across the US on July 1. The concept enables a range of variations, from simple…
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Cinnabon and Wicked Cutz Partner Up to Release New Product
Wicked Cutz announced a new licensing partnership with Cinnabon, introducing a new collection of snacks to be released this year across the US. The collaboration will deliver a lineup of meat snacks, including meat sticks, bacon jerky, and…
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Bakeful Expands Their Portfolio
American snack brand Bakeful expanded their portfolio with a new seven-product lineup at Target stores across the US. Following their debut this spring, the expansion gives Target guests access to Donutful mini donuts, Muffinful mini…
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The Graceful Cookie Company’s Strawberry Milkshake Cookie Wins Award at the 2026 Sweets &…
The Strawberry Milkshake Cookie, a product from The Graceful Cookie Company, won "Most Innovative New Product Award" in the baked goods category at the 2026 Sweets & Snacks Expo, which took place in Las Vegas. The line of cookies, which…
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Uncrustables Releases Fridge-Friendly Sandwiches
The Uncrustables brand started rolling out their fridge friendly sandwiches on July 1, due to the customers’ demand for convenience. The product stays fresh in the fridge for five days and is available in the freezer aisles across the…
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Finsbury Food Group Launches Limited Edition Cupcakes
Finsbury Food Group launched two limited edition Scotland and England Cupcakes on June 1, designed to capture the spirit of the World Cup season of this summer. The cupcakes will be sold in Tesco stores across the U.K., available for 6.00…
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Eggo Introduces New Zero Sugar Waffles
Eggo recently announced their new product called Eggo Zero Waffles, which features two flavors: buttermilk and blueberry. The product is set to enter stores at the beginning of July this year and it will be available across the USA. The…
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Insomnia Cookies Launches Supergirl-Inspired Limited-Edition Cookie Collection
Insomnia Cookies has partnered with Warner Bros. Discovery Global Consumer Products to launch a limited-edition cookie collection inspired by the upcoming Supergirl movie, as brands continue to use entertainment tie-ins to engage consumers…
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TruHeight Expands Into Everyday Nutrition With New Superfood Gummies And Protein Waffles
TruHeight, a US-based family nutrition brand best known for its growth and development supplements, has expanded its product portfolio with the launch of two new offerings aimed at supporting everyday family nutrition: TruHeight Fruits…
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Bimbo Bakeries USA Expands Snack Portfolio With Hershey’s Collaboration
Marinela and Bimbo have partnered with Hershey’s to introduce a co-branded range of snack cakes and baked goods to the U.S. market, following the products’ debut in Mexico. The collection combines Marinela and Bimbo baked snack formats…
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Ghirardelli Enters Refrigerated Bakery Category With Cookie Dough Debut
Ghirardelli Chocolate Company has entered the refrigerated baking category with the launch of its first-ever premium refrigerated cookie dough range, extending the brand’s presence beyond baking chips and mixes into ready-to-bake products.…
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OREO And BTS Launch Global Cookie Collaboration Inspired By Korean Street Food
Mondelēz International has unveiled a new global collaboration between its OREO brand and South Korean pop group BTS, introducing a limited-edition cookie developed in partnership with the band and inspired by Korean street food. The launch…
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